Tag Archives: Amazon

New study reveals key insights behind Pinterest’s growth | Trendist

See on Scoop.itEBook Promotion and Marketing

Penelope‘s insight:

 

I admit that my name is Penelope and I am an “extreme pinner”. When I stumble onto this site, I literally have to tear myself away. If you want to see how I’ve been using Pinterest, check out my site and follow a few of the boards or all of them! http://Pinterest.com/Philosbooks

 There are four powerful verbs that distinguish Pinterest:

o USE

o LOOK

o WANT

o NEED

OK. Does this mean that if I make pins of my book covers “drool-worthy” that I will attract more readers? Maybe I should pin a piece of pie next the picture of the cover. It’s worth a try! 😉

 ***This review was written by Penelope Silvers for her curated content on “Ebook Promotion and Marketing”***

 Link to the original article and some yummy bread: http://trendist.us/new-study-reveals-key-insights-behind-pinterests-growth/

See on trendist.us

Leave a Comment

Filed under BLOG, Promotional Methods, Uncategorized

The digital truths traditional publishers don’t want to hear – The Guardian (blog)

See on Scoop.itWriting for Kindle

The Guardian (blog) The digital truths traditional publishers don’t want to hear
“Digital book distribution is available to anyone who wants it.”

Penelope‘s insight:

 

I was interested to read insights by Barry Eisler, best-selling traditional and now-self-published author. He asked the question, “The choices are good for writers, so why are legacy publishers so angry?”

Book distribution via paper publishing has been in existence forever, until the introduction of Amazon Kindle in 2007. Has it only been 6 years?  The writer could hire out everything EXCEPT distribution. Now the tables have  clearly turned. The writer has the world at his or her fingertips.

 85% of a writer’s revenues were turned over to the book distributor for an entire publishing package. A writer can now take 70% of the profits their self-published book between $2.99-$9.99 on Amazon.

 Traditional publishers are scrambling. Who’s in the driver’s seat now?

 ***This review was written by Penelope Silvers for her curated content on “Writing for Kindle”***

 Link to the full article: http://www.guardian.co.uk/books/booksblog/2013/apr/29/digital-truths-traditional-publishers

 

See on www.guardian.co.uk

Leave a Comment

Filed under BLOG, Kindle Books, Uncategorized

Handwritten Manuscript Pages From Classic Novels – Writing History

See on Scoop.itWriting “Rightly”

“These days, almost all works of literature are written on computers — from their first inklings, saved in a document called “notes,” to their final, emailed-out drafts — and even, increasingly, read on them. “

Penelope‘s insight:

 

Novelists in this century have it made with Microsoft Word and writing programs such as Scrivener to organize all their thoughts, edits, and ramblings and tie them all up in a neat little bow of a book.

This article gives us a pictorial glimpse into the writing minds of some very famous authors. I enjoy analyzing ones such as the manuscript for Gustave Flaubert’s “Madame Bovary”. I can just picture him sitting at a small desk, in a hard wooden chair, with only a small candle lighting the way. He’s got the crinkly paper twisted in such a way (as we were taught in elementary school) to force his writing to head uphill all the way. The first page of Vladimir Nabokov’s first draft of “Invitation to a Beheading” would barely retain any of the first writing, as all of his edits take over the page.

These snippets of pieces of manuscript history are fascinating, and should make us feel very fortunate that we have all the tools readily availalble to us to enhance our writing.

 ***This review was written by Penelope Silvers for her curated content on “Writing Rightly”***

 Link to the original article and all manuscripts:http://flavorwire.com/387994/handwritten-manuscript-pages-from-classic-novels/view-all

See on flavorwire.com

Leave a Comment

Filed under Uncategorized, WRITING TIPS

Turbocharge Your Content Marketing Machine – Ebook Promotion

See on Scoop.itEBook Promotion and Marketing

“Content marketing is not rocket science, but it can appear so in the absence of a clear-cut strategy—and planning, without which your content marketing machine will be firing on three cylinders instead of being the turbocharged V8 behemoth that it could be!”

Penelope‘s insight:

 

This clever article reiterates how important it is to know thy audience. Know the readers of your books and you will have more focus in order to talk with them. The content you create will interest and inspire them. Answer the following questions and you will have the strategic information you need to market effectively. 

o WHO? – Who exactly are my readers (age, sex, occupations)

o WHAT? – What are they talking about and what would they like to know?

o WHERE? – Where are my readers hanging out? (twitter, facebook groups, pinterest, linked in, you tube, tumblr, forums)

When you know who your readers are, you can plan. Know what content will wow them, know where it needs to go, know whom to contact, know when it needs to be published. And don’t forget to promote your content!

 ***This review was written by Penelope Silvers for her curated content on “Ebook Promotion and Marketing”***

Link to the original article: http://www.marketingprofs.com/articles/2013/10621/turbocharge-your-content-marketing-machine

 

See on www.marketingprofs.com

Leave a Comment

Filed under Kindle Books, Promotional Methods, Uncategorized

Ebook anxieties increase as Publishing Revolution Rolls On

See on Scoop.itWriting for Kindle

“Amazon’s bid for rights to sell secondhand ebooks adds another layer of complexity to a world where the certainties of print culture are dissolving.”

Penelope‘s insight:

 

Secondhand ebooks? Could a patent owned by Amazon ruin authors’ livelihoods? Is this dangerous for publishers? A very interesting article in the ever-changing world of publishing.

This much is known: the patent is for an “electronic marketplace for used digital objects”, where “when the user no longer desires to retain the right to access the now-used digital content, the user may move the used digital content to another user’s personalized data store when permissible and the used digital content is deleted from the originating user’s personalized data store.”

 This news bears watching–for the future of all indie digital publishers.

 ***This review was written by Penelope Silvers for her curated content on “Writing for Kindle”***

 Link to the full article: http://www.guardian.co.uk/books/2013/apr/24/ebook-publishing-amazon

See on www.guardian.co.uk

Leave a Comment

Filed under BLOG, Kindle Books, Uncategorized

The Single Most Effective Book Marketing Strategy An Author CanUse | Bestseller Labs

See on Scoop.itEBook Promotion and Marketing

How to get a ‘rave’ reader response when you publish your book: Start your marketing program well before launch.

 

Penelope‘s insight:

 

Promotion is a constant thorn in the flesh to an indie author. Like we don’t have enough to do just writing the darn book! Now we have to promote as well, and it is constant–like that bead that is threaded on the string without a knot on the end.

This article was intriguing right from the title. I wanted to find out for myself the ONE most effective book marketing strategy. Drum roll please…

START MARKETING YOUR BOOK, LONG BEFORE IT APPEARS ON THE STAGE!

You will be in good company. Tim Ferriss started marketing his book, “The 4 Hour Work Week” three years before its appearance. It is never too late to start, so take heart. If your book is on Amazon, it is there FOREVER.

***This review was written by Penelope Silvers for her curated content on “Ebook Promotion and Marketing”***

 Link to the original article: http://bestsellerlabs.com/the-most-effective-book-marketing-strategy/

See on bestsellerlabs.com

Leave a Comment

Filed under BLOG, Promotional Methods, Uncategorized

27 Pieces Of Advice For Writers From Famous Authors

See on Scoop.itWriting “Rightly”

Celebrated authors, editors and illustrators write advice to young writers on their hands for ” Shared Worlds ,” a two-week creative writing summer camp at Wofford College.

Penelope‘s insight:

 

27 Pieces of Advice–all with a powerpoint on the hand of its famous author. Advice like:

o Write, finish things, keep writing

o Read widely, write often, keep going

o Write what you would love to read, finish what you begin to write

o Don’t take anybody’s writing advice too seriously!

o Trust your imagination, don’t be afraid to fail

o Start the next one

o Never give up!

 The consensus among these famous writers? Write, read a lot, and write some more!

 ***This review was written by Penelope Silvers for her curated content on “Writing Rightly”***

 Link to the original article and all the writing advice: http://www.buzzfeed.com/ellievhall/27-pieces-of-advice-for-writers-from-famous-authors

See on www.buzzfeed.com

Leave a Comment

Filed under Kindle Books, Uncategorized, WRITING TIPS

Less the New More in Book Publishing? | Digital Book World

See on Scoop.itWriting for Kindle

[Article provided by News and Experts] In Book Publishing, Less Is The New More.

Penelope‘s insight:

 

Many accomplished authors are going to cringe at subject of this article, but it is a fact. LESS is truly the new MORE in Book Publishing.

The Amazon Kindle Singles Program is wildly popular, and authors are clamoring to get a 20-50 page book featured on this heavily promoted platform. Amazon itself is pushing these tiny books, and if authors don’t get on board and have some shorts offered in addition to their 500 page books, they will be mightily disappointed.

Adults these days definitely have ADHD from overload of rapid fire information. They feel that they just don’t have the time to devote to a behemoth of a novel. Sad, but true.

 ***This review was written by Penelope Silvers for her curated content on “Writing for Kindle”***

 Link to the full article: http://www.digitalbookworld.com/2013/less-the-new-more-in-book-publishing/

 

See on www.digitalbookworld.com

Leave a Comment

Filed under Kindle Books, Uncategorized

How to Set Up a Facebook Page for Business | Social Media Examiner

See on Scoop.itEBook Promotion and Marketing

Facebook Pages: learn the correct steps to create and set up a Facebook Page for your business.

Penelope‘s insight:

 

If you have not set up an author page on Facebook for your ebook promotion and marketing, then you are missing out on thousands of possible readers.

This very informative article takes you by the hand and leads you step-by-step to create your very own page for your website, author name, or book. You can create multiple business pages, so the sky’s the limit! At the very least create a page for your author name, where you can list your books and promotions on your page.

Here’s my page for my website: http://facebook.com/PhilosBooks

and an example of the page I set up for my author name: https://www.facebook.com/pages/Penelope-Silvers/547480878598060?ref=hlhttps://www.facebook.com/pages/Penelope-Silvers/547480878598060?ref=hl

As you can see, all my books are front and center on my banner. VERY IMPORTANT: When creating any Facebook fan pages, make sure you are logged in as your personal facebook profile before creating. This allows you to switch back and forth between pages using the little gear on the upper right corner.

 ***This review was written by Penelope Silvers for her curated content on “Ebook Promotion and Marketing”***

 Link to the original article: http://www.socialmediaexaminer.com/how-to-set-up-a-facebook-page-for-business/

 

 

See on www.socialmediaexaminer.com

1 Comment

Filed under BLOG, Promotional Methods, Uncategorized

Self-Publishing Success Stories: The Anatomy of a Kindle Bestseller

See on Scoop.itWriting for Kindle

Writing for writing’s sake is absolutely brilliant, but many of us have ambitions to be #1 on the Amazon charts, selling hundreds of thousands of books and raking in the cash! 

Penelope‘s insight:
 

Writing is hard work! That is a given, but once your book is actually written, how in the world do we enter into the ranks of the Kindle bestsellers?

This article by bestselling author Mark Edwards touches on some characteristics of what goes into a Kindle bestseller. Begin your journey armed with these tools, and you might also enter through the portals of the elite “bestseller” club.

1)  Get the BASICS right (GRIPPING book, great COVER, excellent book DESCRIPTION)

2) Write a MARKETING plan (this is tip most authors skip over)

 3) Get your books NOTICED (Twitter w/ tools such as Tweet Adder and Triberr)

 4) Identify BLOGS and SITES that might review your book (send a professional template requesting a review)

 5) Get into the ALSO BOUGHT Amazon “bar” of popular books

 6) Set up a BLOG and interview other popular authors

 7) Be prepared to WORK HARD!

 ***This review was written by Penelope Silvers for her curated content on “Writing for Kindle”***

 Link to the full article with all the details for your own plan: http://www.thecreativepenn.com/2013/01/21/self-publishing-success-kindle-bestseller/

See on www.thecreativepenn.com

Leave a Comment

Filed under Promotional Methods, Uncategorized, WRITING TIPS