Social Media: 5 Identifiers to Strengthen Your Brand

See on Scoop.itEBook Promotion and Marketing

Today’s post is courtesy of Suzan Czajkowski, M.A., founder and owner of the online marketing and communication firm MyCommCoach.

 

Penelope‘s insight:

Strengthen your brand, your books, and yourself as an author using social media!

Here are a few new tactics I haven’t yet seen–simple yet highly effective.

From customizing your URL, to using consistent visuals and including your website link. It could help to have a second set of eyes to give you honest feedback about what they see when they look at your author brand.

Authors love to write, but when it comes to the specialty of promoting, we often don’t think through all the little nuances that will strengthen our brand in the eyes of our readers.

These are quick tweaks that are easy to implement.

 

*****This review was written by Penelope Silvers for her curated content on “Ebook Promotion and Marketing”*****

Link to the original article: http://smpsboston.wordpress.com/2013/01/22/social-media-5-identifiers-to-strengthen-your-brand/?goback=.gde_1773264_member_207084845

 

 

 

See on smpsboston.wordpress.com

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