Category Archives: Uncategorized

A Map to Get Out of Writer’s Block

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If you’re a writer, chances are you’ve experienced writer’s block. Consider this the map that will outline your escape route.

 

Penelope‘s insight:

 

What a great tool to keep handy when you just can’t write any more and you are not sure of the reason. Personally, I’m going to print this out and keep it close by when I:

o Just don’t know what to do with my character

o My plot has lost its ooomph

o The story just feels a bit stale, or

o I’ve lost my way

 This excellent infographic will give you a route to choose, depending upon your writing issue. Try it the next time you end up in a writing dilemma.

 

 ***This review was written by Penelope Silvers for her curated content on “Writing Rightly”***

 Link to the original article and the full interview: http://nybookeditors.com/book-editing-copy-editing-proofreading-self-publishing-blog/2013/3/12/a-map-to-get-out-of-writers-block#sthash.rQ3VMP3M.Yk0iki6b.dpbs

See on nybookeditors.com

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6 Reasons Why Content Marketing is Like March Madness

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Here are six reasons why content marketing is like March Madness. And no, it’s not because all marketers have gone mad. Although that may soon be the case.

Penelope‘s insight:

 

I love the graphic and also the analogy of comparing Content Marketing to “March Madness”. In case you’re not sure what that is–it has something to do with basketball teams being on TV for weeks on end! 😉

The six reasons Content Marketing is like “March Madness” and a brief slam dunk:

1.  Everyone is talking about the madness. (Is your content about you and your books just a “buzzword” or is there some “substance” there?

2.  See the big-picture when making your picks. (Who are your readers and what do you want them to do? Think about this when writing.

3.  A balanced team is key. (Distribute your content, and have lots of links and images!)

4.  Research is required.  (Keyword research, Google Keyword Adword Tool!)

5.  Attract and assist. (Bring ’em in, make it easy to find your content)

6.  One shining moment. (Celebrate your highlights, keep what works, and get rid of what doesn’t)

Now, get cozy on the couch, pick your teams, and settle in for a few weeks of basketball!

***This review was written by Penelope Silvers for her curated content on “Ebook Promotion and Marketing”***

Link to the original article:http://www.steamfeed.com/6-reasons-why-content-marketing-is-like-march-madness/

 

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Digital Publishing and Indie Authors | What to expect in 2013?

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“Publishing in the digital age has taken on a brave new face. It’s precocious, it’s brazen, it’s sassy and it’s independent.”

Penelope‘s insight:

 

2013 is a brand new year for authors! What should they expect? 

o Ebooks are cheaper to produce

o Social Media allows authors to create a following

o Promotions (allows authors to bring their books to target markets)

o Indie Authors can earn more (60-70% vs. the 30%)

 For the entire article and more great news for authors, visit the original article.

 

***This review was written by Penelope Silvers for her curated content on “Writing for Kindle”***

 Link to the original article: http://marketingforromancewriters.com/digital-publishing-2013/

See on marketingforromancewriters.com

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The 5 Fingers To Social Media Learning

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5 Finger Social Media Learning We all know how important Social Media is and we all know that it HAS to be a part of your blog or business marketing game

 

Penelope‘s insight:

 

I remember names by “associating” the person’s name with a picture. This picture should be an easy way to remember your social media “dos” for building up your community that will like your books–and you as author.

OK, class, here are the 5 Fingers to Learning Social Media:

o Index Finger – Know Your Goals

o Middle Finger – Share the Luv

o Ring Finger – Build Your Community

o Pinky Finger – Share You Share Yours

o Thumb – Be Supportive and Helpful

Now you will be looking at your hand in an entirely new way. Just make sure if you mark it up, you use a washable marker! 😉

 

***This review was written by Penelope Silvers for her curated content on “Ebook Promotion and Marketing”***

 Link to the original article: http://www.johnpaulaguiar.com/the-5-fingers-to-social-media-learning/

 

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Margo Berendsen: Love story plots, or 13 ways to mess with your characters

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Penelope‘s insight:
 
Are you considering writing a romance novel for Kindle? They are hot sellers, and you’ve got countless romance genres to choose from. If you are stuck for ideas, this excellent post will jumpstart your thinking in the area of love.

This author gives us Love Story Plots, or “13 different ways to mess with your characters.” You can even cross over into the paranormal romance genre. (Movies: “Avatar” or the “Twilight” series).

If you are considering the YA (young adult) romance genre, a great example are the Kindle book covers of a very successful romance novelist, Rachel Hanna. Make sure that you aim for a great plot that appeals to your chosen audience (this may take some research), and an eye-catching book cover. Here’s an interview that I had with Rachel recently. You can listen in to get some ideas of your own, or just take a peek at her beautiful covers. Her audience loves her!

 http://www.blogtalkradio.com/philosbooks/2013/03/01/interview-with-best-selling-romance-novelist-rachel-hanna

 

***This review was written by Penelope Silvers for her curated content on “Writing for Kindle”***

 Link to the original article: http://margoberendsen.blogspot.com/2011/02/love-story-plots-or-13-ways-to-mess.html

 

 

 

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Filed under Kindle Books, Uncategorized, WRITING TIPS

George Will: The art of good writing – STLtoday.com

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George Will: The art of good writing STLtoday.com You will not want to skip anything in William Zinsser’s short essays written for the American Scholar magazine’s website and now collected in “The Writer Who Stayed,” a book that begins with him…

 

Penelope‘s insight:

 

On writing from Elmore Leonard, “I leave out parts that people skip.” Take note all indie authors and self-publishers wanting to make their own special noise on the Kindle marketplace.

Our “endlessly supple” English language will, William Zinsser says, “do anything you ask it to do, if you treat it well. Try it and see.” Try Zinsser’s short essays for the American Scholar magazine’s website and now collected in “The Writer Who Stayed,” a book that begins with him wondering why “every year student writing is a little more disheveled.”

I find it a shame that newspapers had to “dumb down” the articles to read at six grade levels. The ebook marketplace is getting fierce, but as the cream “also rises”, the best, brightest and superbly written books will rise to the top of the heap. I still have faith.

 

***This review was written by Penelope Silvers for her curated content on “Writing for Kindle”***

 Link to the original article: http://www.stltoday.com/news/opinion/columns/george-will/george-will-the-art-of-good-writing/article_7d165c9d-fadf-56f5-ad1d-a07169cfbf26.html

 

 

 

 

 

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“I Wasted $8000 On Kirkus Review Advertising.” An Indie Author’s Story | Successful Self-Publishing

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I wasted $8000 on ads that were never going to do anything for me because display ads don’t work for books. Susie Jenkin’s story

Penelope‘s insight:

 

Be forewarned. This is but one indie author’s story of wasting $8,000 on display advertising for her book! She got ONE response from a huge display ad that she paid for–and that was from a PR agent.

The big publishing houses are going to be relentless in the next few years as they fight back against the self-publishing craze. They have to come up with new ways to make big bucks.

This author brings it down to brass tacks: EGO. You better have your ego in check, and look out for your own best interests. The big publishing houses are only looking for the next almighty dollar, and it’s up to you to make sure it doesn’t come out of your pocket. This very reason is what drove me to set up a company to help authors, in both publishing and promotion of their books in a very cost effective manner.

 ***This review was written by Penelope Silvers for her curated content on “Ebook Promotion and Marketing”***

 Link to the original article:

http://selfpublishingadvice.org/blog/indie-author-says-kirkus-reviews-a-waste/

See on selfpublishingadvice.org

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Beware Random House’s Ebook Imprints – Forbes | Self-Publishing

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Random House’s ebook-only imprints have come under fire for having predatory and abusive contract terms.

Penelope‘s insight:

 

Another great case made for self-publishing: YOU RETAIN CONTROL and PROFITS and the KNOWLEDGE of the ANALYTICS of your book. Sure, your book may be sitting out on Amazon, or Smashwords, or the i-bookstore, but you can pull it at any time and put it on your own website for sales.

I have heard the same story time and again from friends who have had their books published by one of the big publishers. They sign a contract, which pretty much signs away their rights. They pay out thousands and thousands of dollars for what? The book is published, but that didn’t include any promotion. These authors are kept in the dark about the number of sales, they don’t see royalties, and they are being treated as if they absolutely have no right to know how their books are doing. They are frustrated and discouraged.

Personally, I will stick to self-publishing and my books will remain my sole property.

 ***This review was written by Penelope Silvers for her curated content on “Writing for Kindle”***

 Link to the original article: http://www.forbes.com/sites/suwcharmananderson/2013/03/10/beware-random-houses-ebook-imprints/

 

See on www.forbes.com

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The Real Value of Social Media | Author Book Promotion

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The most valuable part of social media is driving recommendations and natural and authentic social mentions from your customers.

Penelope‘s insight:

 

OK. I think we need to strip out all the hype and nonsense and go back to the basics of what social media is really all about–relationships.

Why did people like to watch the Andy Griffith show? Because we enjoyed watching the relationships and the interactions between these quirky characters! They were authentic and we loved them. People are relational. We still crave and thrive on real relationships–no matter what’s going on in the world around us.

How can we develop our “relationships” with our readers? The same way it’s always been throughout the centuries. Talking with them, interacting with them, finding out what they like and don’t like about our books. Getting to know them!

Think like there is “no box”. How can you engage your readers TODAY? How can you form your own relationships?

 

***This review was written by Penelope Silvers for her curated content on “Ebook Promotion and Marketing”***

 Link to the original article:

http://www.clickz.com/clickz/column/2253646/the-real-and-hidden-value-of-social-media

See on www.clickz.com

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The Power of Words | Writing Tips

See on Scoop.itWriting “Rightly”

Wonderful and highly inspirational video. Reminds us all to strive for authentic and purposeful communication. So chose your words wisely. They are extremely powerful.

Penelope‘s insight:

 

This beautiful video is a less than 2 minutes, but I guarantee it will be time well spent– and will give you new “vision”.

 

***This review was written by Penelope Silvers for her curated content on “Writing Rightly”***

 Link to the original video: http://www.youtube.com/watch?v=Hzgzim5m7oU&feature=player_embedded

See on www.youtube.com

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