Deanna Lynn Sletten: Tips for Self-Publishing – Second Step: Choosing a Publishing Platform

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Penelope‘s insight:

This is a Part 2 of 3 of some great tips on how to self-publish. This post will delve into each of the major platform of Amazon, Barnes & Noble, and Smashwords. This is assuming that your manuscript is polished, has been checked thoroughly by an editor or proofreader, and beta readers have given the thumbs up!

 1) AMAZON – (70-80% of the ebook buying market, 80% of these buyers own Kindles, free to publish, you own all rights, 35/75% royalties, you can change price at any time, 5 free days per month on KDP, you can’t publish to other platforms if book is signed up in KDP)

 I personally like Amazon because you can upload your book, and it will be ready for sale usually the next day. Changes are super easy to make on the Amazon Kindle platform.  Once your book has been published on Kindle, you can head on over to CREATESPACE to set up the formatting for your printed copy available for sale on Amazon. You don’t have to pay a dime unless you want your own proof copy.

 2) BARNES & NOBLE (claims to have 27% of the ebook market, must create account on “Pubit”, only U.S. authors for now, market very limited, free to publish, royalties 65/30, can change price at any time, can publish to other platforms)

 3) SMASHWORDS – (upload one book file, SW will distribute to all stores you select, BEST style formatting guide of all sellers, own all rights, can unpub at any time, changes can take weeks to take effect)

 Check out the FAQ’s for each platform, before you decide where you would liked to feature your book–it can be one or all. It’s really up to you.

 

COMING NEXT: Step Three – Tips for Formatting Your e-Book

 *****This review was written by Penelope Silvers for her curated content on “Writing for Kindle”*****

 Link to the original article: http://www.deannalynnsletten.com/2012/08/tips-for-self-publishing-second-step.html

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Tips on how to use twitter for product promotion – Articles | Incion

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This article talks about 7 Tips on How to Use Twitter for Product Promotion.

 

Penelope‘s insight:

Social Media is key in promoting your books. As an author, we would just love to sit in our little writing dens, just pouring our thoughts out onto the page, but it takes more than that in this new age.

 7 Quick Tips will give you some insight on how you can use the powerful features of Twitter to promote your books. People want to get to know you, the author, and want to hear what you have to say–even if it is only 140 characters!

 1) Start with Your Name   (think of a name that represents you or your products, which would be your books)

2) Stay active tweeting   (not weekly, but daily)

3) Link your accounts   (link to other social media and RSS feeds)

4) Become a resource and teach!   (people want to learn–not just be sold to)

5) Listen and respond   (people like to interact and feel they are important)

6) Be direct  (share facts, ask questions, link to website)

7) Make special offers  (twitter users love contests–tell them when your books go FREE!)

 Use twitter generously, teach, engage, respond, don’t abuse and you will see major upticks in your book sales. Guaranteed!

 

*****This review was written by Penelope Silvers for her curated content on “Ebook Promotion and Marketing”*****

 Link to the original article: http://www.blog.incion.com/SocialMedia/tips-on-how-to-use-twitter-for-product-promotion

 

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Deanna Lynn Sletten: Tips for Self-Publishing – Step One: Preparing Your Manuscript

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Penelope‘s insight:

Penelope’s insight:  

      

If you are new to self-publishing, and have no idea where to begin, this three part post is a great place. Part one gives you some great advice on preparing your manuscript–which you need to have first to get to the other parts. 

Assuming you have a book already written and ready to publish, you will learn:

 1) It’s a good idea to hire a proofreader (most bad reviews on Amazon are because of mistakes in grammar and spelling)

 2) Hire a professional editor (if you can afford one – otherwise enlist a fellow writing buddy)

 3) Check out World Cafe Literary Toolbox for Authors, check out twitter, or ask around  (for proofers and editors)

 4) Find beta readers (this is to gauge reaction as to whether your book is ready for the world – you want honest reviews!)

 Treat yourself as the serious novelist that you are, and the readers will find you!

 Part 2 will be: Choosing a self-publishing platform

 

*****This review was written by Penelope Silvers for her curated content on “Writing for Kindle”*****

 Link to the original article:

http://www.deannalynnsletten.com/2012/08/tips-for-self-publishing-step-one.html

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Jack Kerouac’s 30 Revelations for Writing Modern Prose | Open …

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Jack Kerouac is the patron saint of every starry-eyed, born-too-late, wanderlusty hipster scribe who falls in love with the poetry and visionary power of their.

 

Penelope‘s insight:

Was Jack Kerouac the patron saint of writing? Could even a saint have used a good edit now and again?

 Despite his aversion to tidiness, Kerouac, like almost every writer, made lists; one in particular is thirty guidelines he called “Belief & Technique for Modern Prose”.  This article highlights ten of them.

 Writers–don’t take this list to heart, and think you must follow them to write. Each of us has our own style and must follow our own path. These guidlines are more for a chuckle than advice to dive into for your own writing. Stay true to your own voice.

 *****This review was written by Penelope Silvers for her curated content on “Writing for Kindle”*****

 Link to the original article:

http://www.openculture.com/2013/01/jack_kerouacs_30_revelations_for_writing_modern_prose.html

 

 

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4 Reasons Why your Facebook Page Sucks | Jeffbullas’s Blog

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It has been one year since you launched your Facebook page and you still have very low number of likes but most importantly none of your fans is talking about your brand. The reality?

 

Penelope‘s insight:

Want to use Facebook to promote your books? It better have content to draw people in! I love this post by Jeff Bullas, which gives us some great strategies that we use NOW. Why does your Facebook page suck? Maybe you have a problem in 1 of 4 areas:

 1) No social media strategy (What is the goal of your page?)

 2) No updated content (No new posts, no new visitors)

 3) Your content is boring (Yawn…. Be Creative!)

 4) You do not post any photos (People love pictures they can repost – ‘Nuff said!)

 Pick one or more of these tips and take your Facebook page from suck to Super!

  

*****This review was written by Penelope Silvers for her curated content on “Ebook Promotion and Marketing”*****

 Link to the original article: http://www.jeffbullas.com/2012/12/17/4-reasons-why-your-facebook-page-sucks

 

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50 Ways To Reach Your Reader #6: Newsletters & Mailing Lists | Successful Self-Publishing

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Indie authors often don’t think about building a good e-mail database but an accurate and comprehensive database is a very valuable commodity.

 

Penelope‘s insight:
 

Indie Authors should consider creating a database of readers who will look forward to your e-mails. Social Media (Facebook and Twitter) could disappear tomorrow, but you will still have your database close by. How to do this? 

Create an opt-in or sign up form on your website or blog so your website visitors can subscribe easily. Make this very visible on all pages of your site with compelling ad copy to invite people to sign in. Remember to have an opt-out option as well. Sign up with a well-known email autoresponder service provider. What do you say other than, “BUY my book”?

Here are some ideas as to what you can send to your readers:

 *  “Behind-the-scenes” reports of your experience with the publishing process (you could create videos)

*  Your creative process (what makes you tick?)

*  Tips about writing or publishing or anything related to the content of your books or anything that you, as an author, are expert on

*  Exclusive content — recipes, photos, personal informationStories or poems

*  Breaking news about your subject matter (watch the headlines)

*  Interviews with other authors in your genre (I use Blog Talk Radio)

*  Book recommendations/reviews (Goodreads is great for this option)

 

*****This review was written by Penelope Silvers for her curated content on “Ebook Promotion and Marketing”*****

 Link to the original article: http://selfpublishingadvice.org/blog/reaching-readers-email-marketing-for-indie-authors

 

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WRITING WISDOM | Creative Writing Classes – Fiction, Screenwriting, Nonfiction and More

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Teaching more than 6,000 students a year, Gotham Writers’ Workshop is New York City’s largest private creative writing school for adults and teens. 10-Week classes are offered at multiple locations in New York City and Online at WritingClasses.com.

Penelope‘s insight:

This is a rather long article on “Creating Compelling Openings”, but well worth the read. Beginnings are the most important part of your story, and if you miss the mark here, you might just lose your reader for good. 

“They call me Ishmael.” “None of them knew the color of the sky.” “They threw me off the hay truck about noon.” All irresistible openings. Why? They show a compactness and a confidence and that transfers to the reader. 

Another opening technique that is simple and yet highly effective, that is, grouping things in threes. Laura Hillenbrand’s nonfiction book, “Seabiscuit: An American Legend”, opens this way: 

“In 1938, near the end of a decade of monumental turmoil, the year’s number-one newsmaker was not Franklin Delano Roosevelt, Hitler, or Mussolini. It wasn’t Pope Pius XI, nor was it Lou Gehrig, Howard Hughes, or Clark Gable. The subject of the most newspaper column inches in 1938 wasn’t even a person. It was an undersized, crooked-legged racehorse named Seabiscuit. “

It’s a matter of rhythm, of melody, but it’s also a matter of symmetry. There are numerous iconic examples: yin-yang; two-faced Janus; the masks of tragedy and comedy; before and after, and so on.

 It’s a matter of rhythm, of melody, but it’s also a matter of symmetry. We usually associate that word with a one-on-one relationship. The left side is symmetrical with the right side. There are numerous iconic examples: yin-yang; two-faced Janus; the masks of tragedy and comedy; before and after, and so on.

 

*****This review was written by Penelope Silvers for her curated content on “Writing Rightly”***** 

Link to the original article: http://www.writingclasses.com/InformationPages/MoreInformation.php/info_type/NL/item/4917?utm_source=Gotham+Writers%27+Workshop+List&utm_campaign=716c0bc371-12_27_12_Jan_13_NL12_14_2012&utm_medium=email

 

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Innovative Book Promotion for Indie Authors | Successful Self-Publishing

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How To Be Truly New & Uniquely You. By Natalie Buske Thomas. You’re an indie, right? So are you blazing your own trail or simply following the herd, hoping for a break-through? I don’t hold out much hope for a break-through.

 

Penelope‘s insight:

As an author, it is becoming more difficult these days to stand out from the masses when promoting yourself and your books. Don’t you feel sometimes like shouting, “World! I’m Here!” Maybe you don’t have to resort to this–just yet. Here are some great tips from a mystery writer to distinguish herself as an individual that respects attention. Grab a tip or two that you can add quickly into your promotional arsenal. To sum up: 1) Create your own unique radio show on Blog Radio, 2) Create some fun games to engage your readers, 3) Host innovative contests, and 4) Get Personal.

 

*****This review was written by Penelope Silvers for her curated content on “Ebook Promotion and Marketing”*****

 Link to the original article: http://selfpublishingadvice.org/blog/innovative-book-promotion-for-indie-authors

 

 

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The Daily Routines of 15 Famous Writers

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A writer who waits for ideal conditions under which to work will die without putting a word on paper.

 

Penelope‘s insight:

This is productivity maniac Benjamin Franklin’s To-Do List for the day. What is yours? A writer’s life is not always cut and dried. Most of us have to squeeze in some writing amidst all the busy happenings in our lives. I would love to arise from my slumber and begin putting pen to page rapid fire, but as of this moment, I have to work within the boundaries of the life I am given. Here’s a look at 15 famous writers and how they find the time to write.

 *****This review was written by Penelope Silvers for her curated content on “Writing for Kindle”*****

 Link to the original article: http://www.brainpickings.org/index.php/2012/11/20/daily-routines-writers/?_tmc=NG1bpRJ2dYOBoyoh8BlyKL6bvQdbk6IMDUzcuCV6ISU

 

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50 Ways To Reach Your Reader #5 : Twitter For Indie Authors | Advice on Self-Publishing & Selling Your Books

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There are many articles written about how indie authors can use Twitter to promote their books and to help build an author’s platform. Some of them have great advice and some are just smoke and mirrors.

 

Penelope‘s insight:

I find Twitter fascinating–especially as a means to an end. That is, the sole purpose of announcing your books to the world and finding readers for those books. This article gives great insight on how to use Twitter effectively. I’m going to grab a couple of these takeaway tips like “make sure to tweet as least one trending topic per day”, or “always try include hashtags in your tweets” and “reach out to your followers with targeted tweets”.

 

****This review was written by Penelope Silvers for her curated content on “Ebook Promotion and Marketing”****

 

Link to the original article: http://selfpublishingadvice.org/blog/reaching-readers-twitter/

 

 

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