Daily Archives: April 29, 2013

The digital truths traditional publishers don’t want to hear – The Guardian (blog)

See on Scoop.itWriting for Kindle

The Guardian (blog) The digital truths traditional publishers don’t want to hear
“Digital book distribution is available to anyone who wants it.”

Penelope‘s insight:

 

I was interested to read insights by Barry Eisler, best-selling traditional and now-self-published author. He asked the question, “The choices are good for writers, so why are legacy publishers so angry?”

Book distribution via paper publishing has been in existence forever, until the introduction of Amazon Kindle in 2007. Has it only been 6 years?  The writer could hire out everything EXCEPT distribution. Now the tables have  clearly turned. The writer has the world at his or her fingertips.

 85% of a writer’s revenues were turned over to the book distributor for an entire publishing package. A writer can now take 70% of the profits their self-published book between $2.99-$9.99 on Amazon.

 Traditional publishers are scrambling. Who’s in the driver’s seat now?

 ***This review was written by Penelope Silvers for her curated content on “Writing for Kindle”***

 Link to the full article: http://www.guardian.co.uk/books/booksblog/2013/apr/29/digital-truths-traditional-publishers

 

See on www.guardian.co.uk

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Handwritten Manuscript Pages From Classic Novels – Writing History

See on Scoop.itWriting “Rightly”

“These days, almost all works of literature are written on computers — from their first inklings, saved in a document called “notes,” to their final, emailed-out drafts — and even, increasingly, read on them. “

Penelope‘s insight:

 

Novelists in this century have it made with Microsoft Word and writing programs such as Scrivener to organize all their thoughts, edits, and ramblings and tie them all up in a neat little bow of a book.

This article gives us a pictorial glimpse into the writing minds of some very famous authors. I enjoy analyzing ones such as the manuscript for Gustave Flaubert’s “Madame Bovary”. I can just picture him sitting at a small desk, in a hard wooden chair, with only a small candle lighting the way. He’s got the crinkly paper twisted in such a way (as we were taught in elementary school) to force his writing to head uphill all the way. The first page of Vladimir Nabokov’s first draft of “Invitation to a Beheading” would barely retain any of the first writing, as all of his edits take over the page.

These snippets of pieces of manuscript history are fascinating, and should make us feel very fortunate that we have all the tools readily availalble to us to enhance our writing.

 ***This review was written by Penelope Silvers for her curated content on “Writing Rightly”***

 Link to the original article and all manuscripts:http://flavorwire.com/387994/handwritten-manuscript-pages-from-classic-novels/view-all

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Turbocharge Your Content Marketing Machine – Ebook Promotion

See on Scoop.itEBook Promotion and Marketing

“Content marketing is not rocket science, but it can appear so in the absence of a clear-cut strategy—and planning, without which your content marketing machine will be firing on three cylinders instead of being the turbocharged V8 behemoth that it could be!”

Penelope‘s insight:

 

This clever article reiterates how important it is to know thy audience. Know the readers of your books and you will have more focus in order to talk with them. The content you create will interest and inspire them. Answer the following questions and you will have the strategic information you need to market effectively. 

o WHO? – Who exactly are my readers (age, sex, occupations)

o WHAT? – What are they talking about and what would they like to know?

o WHERE? – Where are my readers hanging out? (twitter, facebook groups, pinterest, linked in, you tube, tumblr, forums)

When you know who your readers are, you can plan. Know what content will wow them, know where it needs to go, know whom to contact, know when it needs to be published. And don’t forget to promote your content!

 ***This review was written by Penelope Silvers for her curated content on “Ebook Promotion and Marketing”***

Link to the original article: http://www.marketingprofs.com/articles/2013/10621/turbocharge-your-content-marketing-machine

 

See on www.marketingprofs.com

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Filed under Kindle Books, Promotional Methods, Uncategorized