Daily Archives: March 7, 2013

Upcoming Facebook Changes to Affect Indie Authors

See on Scoop.itEBook Promotion and Marketing

According to Social Media maven Mari Smith, Facebook is about to make changes that will affect indie authors who use the social networking site to promote their books. 

Penelope‘s insight:

 

I don’t usually scoop on this day, but this was a true scooper!

Facebook is holding a press conference next Thursday apparently to unveil an all-new News Feed for both mobile and desktop. Maybe with filtered streams other than Top Stories or most recent? Possibly even a single column Timeline rollout. These include a Photos feed of Facebook and Instagram photos (Think: author photos and book cover photos). Cool!

Also, check out Facebook’s “Graph Search”. Click through to the article to find out how to get your Facebook author page “Graph Search ready”. It is supposed to excite users with thousands of ways to search for things related to our interests and friends.

What could this mean for us authors? Instantaneous updates of our photos to mobile phones and desktops from our FB pages!

 

***This review was written by Penelope Silvers for her curated content on “Ebook Promotion and Marketing”***

 Link to the original article: http://selfpublishingadvice.org/blog/upcoming-facebook-changes-that-will-affect-indie-authors/

 

See on selfpublishingadvice.org

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Survey: Nearly 4 in 10 Women Have Decreased or Stopped Using Social Media

See on Scoop.itEBook Promotion and Marketing

Remember the Roman Empire? It was the most influential force in the world. The place everyone wanted to be. The center of all news, art, com (Market research is beginning to show women decreasing or cutting off their use of #social media.

Penelope‘s insight:

 

This is an interesting article to me. Whether this trend continues of women decreasing or stopping their social media use remains to be seem.

An interesting statistic: A higher percentage of “defectors” fall into the 18-24 age range, which puts social networks with a younger population at a higher risk for losing valuable members. These sites include Instagram, YouTube and Pinterest.

If your books are targeting specific niches for women, you may need to tweak your marketing efforts. Are we ever going back to print advertising? I don’t think so. But newer marketing methods are always evolving, so we need to keep our finger of the pulse of women–some of the biggest consumers.

 

***This review was written by Penelope Silvers for her curated content on “Ebook Promotion and Marketing”***

Link to the original article: http://www.marketingpilgrim.com/2013/03/survey-says-nearly-4-in-10-women-have-decreased-or-stopped-using-social-media.html

 

See on www.marketingpilgrim.com

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